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Signature Annual Events in Kutaisi

Good to Know

  • Gviriloba is a free, family-friendly festival that draws both locals and international visitors. The daisy/chamomile flower is integral to the celebration—locals and visitors exchange flowers as a symbol of kindness and community.
  • The festival has a strong charitable heritage rooted in early 20th-century activism, giving it deep cultural resonance beyond entertainment.
  • Amerimeri typically requires advance planning, as exact dates and venue details are often confirmed closer to the event date (a common pattern in Georgia).
  • Both events celebrate Georgian wine, food, and regional culture—ideal for nomads interested in authentic cultural immersion rather than mainstream tourism.

Events

  • Gviriloba (Kutaisoba) – Day of Kutaisi
    Date
    May 2 (annually)
    History
    The tradition originated in the early 20th century when high school girls in Kutaisi sold chamomiles/daisies to raise money for people suffering from tuberculosis. This charitable act evolved into a major collective celebration of the city.
    Location
    Kutaisi Central Park and city center streets
    Attendance
    Locals from across Kutaisi and the Imereti region; delegations from sister cities internationally
    Note
    Detailed 2026 program not yet published as of the latest sources. Judging from previous years, expect a vibrant, full-day celebration.
    Description
    A citywide celebration honoring Kutaisi's history and culture. The festival features live music and dance performances, theatrical performances, sports competitions, mini parades, food and wine markets showcasing regional Imeretian cuisine, street shows, and cultural exhibitions. The daisy (gvirila) is the central symbol of the festival.
  • Amerimeri – Natural Wine Festival
    Date
    Early December (annually)
    Location
    Imereti region (Kutaisi/Tskaltubo area; exact location varies annually)
    Attendance
    Wine enthusiasts, local winemakers, regional visitors
    Admission Cost
    GEL 30
    Note
    Typical entry fee based on similar wine festivals in Georgia. Specific 2026 location not yet confirmed.
    Description
    A showcase of natural wines from approximately 70 small wineries across Georgia, all members of the Natural Wine Association. Visitors can meet winemakers, participate in wine tastings, purchase rare wines, and discover new flavors. Established in 2017.
AI-generated estimateData refreshed July 2026

These are the sources cited in this signature annual events research for this city. Individual figures may not each trace to one of them.

  1. 1.wander-lush.org
  2. 2.turistas.me
  3. 3.georgia.travel
  4. 4.agenda.ge
  5. 5.friendly.ge
  6. 6.eatthistours.com
  7. 7.euneighbourseast.eu
  8. 8.archeotour.ge
  9. 9.georgia.travel

Data last updated July 2026 · Verify anything important.